Occasional Coupon Printers

Occasional Coupon Printers are sought by marketers for their buying interest and activity.

Those consumers who use their home PC printer to print coupons – even occasionally – represent 41.4% of all U.S. households, a substantial number.

This group includes a higher-than-average share of the most-active buyers, with Top Home PC Shoppers indexing at 120. This shows a connection between influence and action, between even occasional coupon printing and buying. Yes, they are not only clipping coupons for retail purchases; they are also shopping online.

This group also stands out for the way they network through others beyond online social networks – with the specific types of documents they print.

They are more likely to be found in certain office supply, pharmacy, and discount stores than others.

Demographics such as age and income are important, yet don’t as strongly define this group as the other profiles detailed in this index.

They’re also unique in the way they use their eBook Readers, such as an Amazon Kindle or Barnes & Noble Nook.

Although many are using social networks like Facebook, they’re not entirely different than other social networkers.

They’re above average in using a Smartphone to redeem coupons, although this is still not a widespread behavior.

The coupon-clippers look for deals at certain types of websites for their printing supplies.

Consumer Tech Index

In the Occasional Coupon Printers Consumer Tech Index, more than 40 detailed characteristics index at higher than 200 (more than twice the national average). This information gives savvy marketers the information to direct their resources.

Related: Mostly Printing Coupons Consumer Tech Index

To obtain your copy of the Occasional Coupon Printers Consumer Tech Index for the complete picture, use the following form, and we will contact you with more details and pricing information: