Category Archives: Shopping
Plan to Buy Entertainment Products and Services
Consumers planning to buy certain hot entertainment-oriented consumer electronics products and services are a unique group, and defined by much more than their demographics. We surveyed a large representative number of households about their upcoming purchase plans, along with a full range … Continue reading
Filed under Amazon, Best Buy, Entertainment, Marketing, Settop Boxes, Shopping
Mostly Printing Coupons
Those consumers Mostly Printing Coupons are highly sought by marketers for their strong interest and buying activity. Those who use their home PC printer to print coupons - as the main type of document for their PC printer - represent 15.1% of all U.S. … Continue reading
Occasional Coupon Printers
Occasional Coupon Printers are sought by marketers for their buying interest and activity. Those consumers who use their home PC printer to print coupons – even occasionally – represent 41.4% of all U.S. households, a substantial number. This group includes a higher-than-average share … Continue reading
Social Ad Clickers
Social Ad Clickers are sought by marketers for their interest and activity. Those who click on ads in social networks are otherwise cautious and mindful: at more than twice the rate of average online Americans (index of 200 or more) … Continue reading
Filed under Marketing, Shopping, Social Networking
Top Home PC Shoppers
Top Home PC Shoppers are active buyers. They are in the top tier in using their home PCs online for a wide range of shopping activities, such as purchasing computer equipment, software, supplies, and consumer electronics. They use online stores to shop and purchase, … Continue reading
